USP Consulting - STEM Marketing with a Positive ROI

Fix the leaks in your branding - attract customers, investors and top talent

Are you a freelancer, entrepreneur, or small to mid-sized company looking to take your marketing to the next level?
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Look no further than USP Consulting.
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My unique scientific approach to marketing, branding, copywriting, and web design/web development is the key to unlocking the full potential of your business.

With a background in natural science, I have the expertise to conduct thorough market research, analyze data, and understand the scientific principles behind consumer behavior. This allows me to develop creative and effective strategies for you that will resonate with your target audience and drive results.

Get ahead and differentiate yourself from the competition with USP Consulting. Discover how my scientific approach can help you achieve your goals and take your marketing efforts to the next level.
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Portraitfoto von Ulrich Sperling in Büroumgebung, in dunkelblauem Anzug, sehr freundliches Lächeln

Dr. Ulrich Sperling

Founder of USP Consulting

Why work with me?

Whether you’re a freelancer, a solopreneur, or an owner of an enterprise, for sure you want to find more clients, enhance your reputation, and save time.

I can help you with this because I think and work in an entrepreneurial, scientific-analytical and creative, design-oriented way. The big advantage for you lies in this integrated approach: no coordination effort between different service providers, no interfaces, no friction losses.
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I have a PhD in natural sciences and over 25 years of professional experience in marketing, consulting and design, especially in the biotechnology, health and food industries.

For me, strategic design does not mean "just making something look nice", but finding solutions to problems that you can't look up.

That's what I stand for.
Read more about me

What others are saying about my work

“Ulrich Sperling’s USP is making your USP visible!
Ulrich provides top notch web design & consulting.
He understood immediately what I wanted to communicate and what needs my customers have (e.g. a font which is easily readable; an accessible website with a welcoming, personal touch).
Also he was proactive in suggesting aspects I hadn’t thought of, and adapted readily to new ideas as we went along.
For any extensions of my website and touch-ups I will always ask USP.”
Dr. M. Strasser
Neurologist
“USP delivered a great marketing plan and marketing materials for our product line. From the small details to the overall strategy, USP was able to understand our requirements of the market, our customer base and our products.”
F. Laager
SUPER Lab
“I found Ulrich Sperling to be a proactive and dedicated team player.  He readily took on the responsibility of designing our webpage and e-cookbook with enthusiasm, patience and creativity while meeting our demanding deadline from conception to completion in just 3 weeks!”
Luisa Fortunato
Interior Designer and Cookbook Author
“For the first time since a long while I felt that someone created something especially for me. It felt like Christmas.”
Dr. A. Marx
Expert Medical Reviewer
USP Consulting
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